The New Standard: From West to East

Nov 22 2011


We’re assuming you’ve heard THE NEWS about our new hotel, The Standard in the East Village. Our friend, Director Matt Baron lead a few employees from The Standard, New York crosstown as they delivered The Standard Bikes east.

This was not filmed on a closed course with professional riders so we strongly encourage you to try this at home, specifically to and from The Standards, using these very same Standard bikes. Rentals are complimentary to guests at both hotels.


While inspired by bikes and New York, we called on who else? Cheryl Dunn, long time Standard Collaborator, epic filmmaker, and author of Bicycle Gangs of New York, to share some her favorite bike shots from the city. Here is a little teaser shot below, for the rest of the pics you’ll have to stay tuned to our Tumblr all this week.

By Cheryl Dunn