The Standard

And by “mad” we mean excited. Well we don’t know for sure, but they should be, as this has “CLEVER GORILLA MARKETING” written all over it.

Season 5 of Mad Men is finally coming this March after a lengthy and much publicized battle royale between creator Matt Weiner and AMC. The ad campaign started last month with posters featuring only the iconic illustration of a falling ad man and the premier date, March 25th. (A clever campaign worthy of Mr. Draper himself.)

But then, clever New Yorkers egged on by a Gothamist competition, had their way with the big white canvases, tagging, mashing, and doodling to the public’s content. These are the highlights. For the rest head over to Best Week Ever